Quote:
Originally Posted by Centurion Efficiency dynamics isn't a philosophy but really just a marketing term for a bunch of technological features conserving energy in BMW's latest cars, such as stop-n-go and brake regeneration. It's has zero to do with their cars being fuel efficient like a Smart or having a high efficiency in getting all the engine power to the ground. Therefor I advise you not to eat too much into the phrase since it doesn't mean too much in the real world. |
Don't know what world you live in mate, but these days
consumers aren't too concerned about which vehicle is more efficient in transfering power to the wheels, or anything along those lines... it's become all about gas mileage, and that's exactly what Efficient Dynamics has
already achieved. What BMW have currently achieved in terms of Efficient Dynamics is only the start from the looks of things. BMW calls it a philosphy, but you can call it marketing crap as you do...so each to his own I guess...but you can't sit there and downplay the efficiency that stop-n-go and brake regeneration provide a car. But then again, the Prius has similar technology to boost efficiency, but you downplay that vehicle's efficiency as mere marketing gibberish.