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New Mercedes advertisement - R-Class / 600 Pullmann

This is a discussion on New Mercedes advertisement - R-Class / 600 Pullmann within the R-Class forums, part of the Mercedes-Benz category; So, Mercedes start a new advertisement campaign. This was in our newspaper (the paper above has the dimension of two ...

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Old 10-11-2007, 08:39 AM   #1
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Thumbs up New Mercedes advertisement - R-Class / 600 Pullmann

So, Mercedes start a new advertisement campaign. This was in our newspaper (the paper above has the dimension of two DIN A4 papers - so you can imagine, how big the large one is... )...

"Think at the first car, that overawe you"



"The old way of showing representation, sovereignty, stateliness..."

---

"It's time, to change your mind..."



"The new way of showing size: representative, sovereign, handsome and timeless, elegant and extremely dynamic..."
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Old 10-11-2007, 08:43 AM   #2
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Re: new Mercedes advertisement - R-Class

Well, i guess they've failed with that new way of showing size...

Sorry, i just had to...

Plus, i think they screwed up big time with using that old Benz as reference car. That car was something and will never be forgotten, while R class... I know many true MB enthusiasts that wish it never saw the light of the day.

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Old 10-11-2007, 08:43 AM   #3
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Re: new Mercedes advertisement - R-Class / 600 Pullmann

i like the new bumpter treatment for the R..
it doesent look bad.. given that its a van
ive always said it..its the best looking van..

but should MB make van's?
well thats another discussion
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Old 10-11-2007, 08:57 AM   #4
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Re: new Mercedes advertisement - R-Class / 600 Pullmann

I have to agree that the comparison is quite lame. It gives an impression that MB is ready to do anything to get some publicity for their R-Class.
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Old 10-11-2007, 09:00 AM   #5
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Re: new Mercedes advertisement - R-Class / 600 Pullmann

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Originally Posted by bmer View Post
It gives an impression that MB is ready to do anything to get some publicity for their R-Class.
True, even if that include making fool of themselves...

I mean, come on! Pullman with R class?

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Old 10-11-2007, 09:04 AM   #6
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Re: new Mercedes advertisement - R-Class / 600 Pullmann

"You need to buy glasses becuase this car is ugly"
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Old 10-11-2007, 10:52 AM   #7
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Re: new Mercedes advertisement - R-Class

Quote:
Originally Posted by Tycoon View Post
I know many true MB enthusiasts that wish it never saw the light of the day.

Not necessarily, if it looked like the concept it would have been great.
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Old 10-11-2007, 10:53 AM   #8
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Re: new Mercedes advertisement - R-Class

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Originally Posted by bum-man View Post
Not necissaraly, if it looked like the concept it would have been great.
Yup, for sure, but unfortunately it didn't.

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Old 10-11-2007, 04:13 PM   #9
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Re: new Mercedes advertisement - R-Class / 600 Pullmann

Quote:
Originally Posted by bmer View Post
I have to agree that the comparison is quite lame. It gives an impression that MB is ready to do anything to get some publicity for their R-Class.
When I saw the 600 Pullmann, I thought: "Great commercial for the S 600 or the new Bluetec models"...but then, I saw the R-Class...good idea, but the advert is for the wrong car.
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Old 10-16-2007, 02:17 PM   #10
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Re: New Mercedes advertisement - R-Class / 600 Pullmann

You can't compare an R-Class to a Pullman. Which advertising company came up with this bull? And which executive at MB agreed to it?

I saw this too in my latest Auto Motor und Sport. I didn't think too much of it then, but I did think about it afterwards and it's a dumb comparison.

Give me the 600 anyday.
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