The Alfa Brera picked up the prestigious "Most Beautiful Car in the World" award during a glittering ceremony at the 21st annual International Automobile Festival held in the Grand Palais in Paris, a site with legendary significance in France’s cultural heritage and also in the history of the automobile.

The Alfa Brera fended off competition from the other three contenders on the final shortlist: the Peugeot 407 Coupé, Chrysler 300 C Touring and Lexus IS 250, to pick up the prestigious award for aesthetic beauty, to add to the long list of major design awards the Brera has won since being first presented as a concept in 2002. These numerous important international award include: the ‘Best of Show’, awarded by the magazine Autoweek at the Geneva Motor Show, ‘Best of Show’ in the Prototype category at the Villa d’Este Concours d’Elégance, two prizes for its category at the Bibendum Challenge 2002, one as ‘one of the most elegant in the world’; and also the title of ‘the most fascinating car’ during the Super Car Rally 2002, which runs from Paris to Monte Carlo.

The "Most Beautiful Car in the World" award was handed out during a glamorous ceremony at the Grand Palais that brought together leading figures from the arenas of big business, sport and entertainment, and included former French four times Formula One World Champion Alain Prost, and current Renault Grand Prix team boss Flavio Briatore. Other awards went to the Citroen C6 for best interior, the Bugatti EB 16.4 for 'Supercar of the Year', while the Mazda Sendu won 'Concept Car of the Year'. Master Italian designer Giorgetto Giugiaro, who created the Alfa Brera, received the Grand Prize for Art during the ceremonies...

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well thats BS imo..haha

That's bulls*t indeed!

The Alfa Romeo Brera looks monumentally goofy!

The Brera looks like a smashed and shrunken Alfa 147.

I'm not a huge fan of Alfas, I think they are stylish and nice to drive, although I would never buy one, because they are unbelievably unreliable.

I never imagined that Peugeot 407 , 300C and IS would be considered beautiful from anyone.

As for Brera it's not ugly but it's not beautiful either.

Well, I think the front of the Brera is absolutely fabulous, but I'm not so sure of the rear. I think I'd rather have a 159 which shares the same front (among other things).

The 407 has the best front of any non-prestige car in its class (IMO of course). It's a shame the rear of the coupé version doesn't seem to match the front. The 300C is not what I'd call beautiful but it has its own appeal, especially the sedan. I can't say I like the IS, though.

I started laughing inside when I read the title of this thread....and then I laughed some more at the other cars mentioned in the competition. Then I laughed some more as I read the article...sorry...

Yannis, yes, Brera is not beautiful, but it's not ugly. But i don't think that IS or 300C are nice cars. And the 407 is the best looking of the "non prestige" cars.

Good looking car, but not the most beautiful in the world. That honor goes to the Aston-Martin DB9. Plus the Brera lost something from concept to production. I doesn't look the same as the powerful rwd concept that preceeded it. It looks like a Alfa body on a GM chassis to me at times.

M

Title and candidates made me ROFL

I can't see anything good in this car. It looks like a bloated Ferrari replica in the front!
Anyway that is only my opinion. Beauty is in the eyes of the beholder.