German Car Zone

Based on their test data, I can't understand why the BMW should be placed last.
Unless their overall evaluation is heavily skewed on the basis of looks which is quite subjective because the 750li is certainly not the ugliest of the 3. In terms of pricing, it is certainly not the most expensive.

I guess it should be some kind of a table?

I agree ... it's all about bitching.

They didn't like interior design ( ) nor they sensed "tactile delight" - despite ceramic trim. They find iDrive still too complicated & the car too tech-loaded. Interior "too bloated". Steering wheel "not luxurious enough". All car responses feel jerky to them. Ride comfort not sufficient, and the chassis not dynamic enough. Steering was "just OK". They described 7er as a car for perfect drive on straights only.

What a "lousy" car, indeed.

Sure 7er will never be as luxurious & comfortable as the S-class ...

Well, they did not like the car. A good thing is that they could not find anything objectively wrong about it.

I fully agree! I actually thought too myself after I read the article...
They can't really pin point a spesific negative that is objective....

HAHA Yes! The motoring press

I tried reformatting the results and posted it.
Like I mentioned earlier, objectively their results fails to make sense.

Amazing how the whining and excuses start flying when a BMW drops a test. Cars of this type aren't about sheer speed (that being where the BMW has the biggest and only real advantage in this test) and handling. If sheer numbers on a chart determined the outcome everytime all any car maker has to do is engineer their cars to have the best numbers. These are luxury cars not outright sports sedans.

Its almost as if no magazine is allowed to not like a BMW. Ridiculous.


M

Good point, BMW has won thousands of tests on subjective measures and this time that did not work.

OK, we all know 7er is not all about ultimate luxury in this segment - like the S-class is. So, it's fair to say that.

But this "review" completely trashed the new 7er - they didn't LIKE anything. Not the drive, not the interior, not the exterior, not the tech. Nothing. That's not a professional & objective test. It's biased & very subjective. Just like some "reviews" that praise the new 7er a bit too much.

7er is not perfect - and it's fair to point some OBJECTIVE faults & disadvantages out. But bitching like the car is a complete trash, not worthy of the segment ... C'mon.

They are the only ones who trashed the car in their review. Something that says much more about the mag than about the car itself.

And as said: why would anyone want an S-class clone with a propeller logo? Or a 3er clone with four rings, or a star. Customers want alternatives - not substitutes. And the points of the alternatives are to offer ALTERNATIVE character, not the same one with different badge.

Sometimes I wonder about the competence of the "automotive" journalists. Some of them are so ignorant it's almost hard to believe that's even possible - a journalist being such a m....n.


I wonder what's the point of publishing reviews or test drives in the press / media if just pointing out subjective opinion of the author, while subjective facts don't even matter.

That's more like an entertaining than informative then. But in such case it doesn't matter who write it - either a "automotive journalist", or a Paris Hilton, or even my granny.

And that's what bothers me the most ... Automotive media becoming more & more an entertaining media, and less of informative ones. Not to mention the trend of payed articles - which nothing else than pure PR yet camouflaged.