Deceptive?? Would take a severe lack of sense of humor to come to that conclusion. Anyway, I love these to and fro ad wars, I hope MB responds - may be the chick dreams of ditching him for a dude with SL63.

I couldn't believe it when I saw the ad a few years ago in a magazine. It's still my favorite car ad up to this day.

I like these cheeky ads. You gotta be pretty creative in order not to be lame.

AFAIK MB usually does not respond to these. They're above that.
These ads are often very funny, but I don't like that kind of mentality. Mocking the competition without any argument is not what I consider right for such a carmaker. And BMW always does that. It's kind of childish and sometimes very harsh.

If, like Scott says, MB is very upset about this ad (would surprise me, it's not the worse BMW did to them) and that it has an influence on the discussions about a cooperation (I think not...), then it will prove that it was an incredibly stupid move from BMW.

No, they don't respond to such advertising ... They start it.


Don't you remember ... one of the many ... "I Drive? No, you drive!" campaign for Comand system (S-class) after E65 with iDrive hits the showrooms?

And there was another in Germany - mocking the 5er campaign slogan "Someone has to lead."

etc.

Raoul, do you really think they actually care about some guys from web playing jokes with ads?

I don't think so.

In that case Audi would sue BMW several times already for numerous funny ads with frogs and horses and text This is why we don't have front wheel drive...

Well actually FWD is safer than RWD due to the understeer nature

Tyc those ads were not done by some guys playing,they are BMW official

Go buy yourself FWD car then, i know i won't... Never!

Even if so, i don't think anyone from competition cares about it.

One amazing ad campaing I remember is this one (once again started by BMW).Didn't knew about the Bentley though, who could be the best one... Excellent!

- ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER
- ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER
- ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER
- ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER

And of course these ones...

Audi


Lexus

Lol at Subaru's add, but i have to remind them:

2006 Winners
Best New Engine: Volkswagen 1.4-litre TSI Twincharger
Best Fuel Economy: Toyota 1.5-litre Hybrid Synergy Drive
Best Performance Engine: BMW 5-litre V10
Sub 1-litre: Honda 1-litre IMA
1-litre to 1.4-litre: Volkswagen 1.4-litre TSI Twincharger
1.4-litre to 1.8-litre: Toyota 1.5-litre Hybrid Synergy Drive
1.8-litre to 2-litre: Volkswagen 2-litre FSI Turbo
2-litre to 2.5-litre: Subaru 2.5-litre Turbo
2.5-litre to 3-litre: BMW 3-litre Twin Turbo Diesel
3-litre to 4-litre: BMW M 3.2-litre
Above 4-litre: BMW 5-litre V10
International Engine of the Year 2006: BMW 5-litre V10


- ONLY REGISTERED AND ACTIVATED USERS CAN SEE ALL LINKS - CLICK HERE TO REGISTER

I also never understood why they claim they won the prize, and btw concerning the bentley ad, all what we see is a guy showing its middle finger, how are we supposed o connect it to the other adds ?