It's amazing that some individuals quote the artificial comments from web forums or messageboards such as "Autospies" In when a prototype is scooped for the first time they are quick to announce that the styling which is underneath heavy disguise will be ugly , wrong and an insult of BMW tradition - we kicked Tradition into touch long ago with the E65 and it started a revolution which in the end game gave victory - The No1 premium luxury car manufacturer from the grasp of Mercedes-Benz.

A Title achieved by manufacturing and designing cars that people want to buy . I seen a pre-facelift E65 from 2001 the other day and it still looks as current and modern even though the F01 has hit the streets of Munich.
In Final evaluation of selected Design for a new model BMW's computer artist dept model the car in animation and have it moving to simulate what it's will be like when moving.

From the E65 7er to the E70 X5 the circle is complete, Now the stage is set beginning with the F01 to start a new era for BMW .
This car will again polarize opinion but thats how we operate by defying conventional approaches and polarizing opinions.