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Originally Posted by yaubrandon what's the market position of Allroad? now Q7 is released and people assume there will be a smaller version of Q7, say, Q5. if there's really a Q5, so where can Allroad go? it is more expensive than a A6 Avant, able to cross country, but have a lower body. will Q5 be a Allroad+5"? |
Terrific question yaubrandon. Whilst certain informed individuals on this forum (like Osnabrueck) appreciate the logic behind multi-road station wagons such as the allroad and Subaru Outback, most consumers in the SUV market will simply turn toward the fashionable and status proclaiming heavyweights of the moment.
So yes, Audi, we see the engineering logic behind the allroad (it'll be no less capable than the Q7 offroad) but what's the
business logic?