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Re: BMW 1-series variants: Scott26 reports - 01-30-2006, 02:37 PM

Quote:
Originally Posted by Tine
No, I'm not one of them.
Even if I were, I wouldn't confess.

Regarding CSS, GCF, E90post, bimmerfest, etc.: some info/rumours about BMW are there not because of "leaking" or "babbling internal sources", but by the reason BMW want to deliver them to us.

This week I'll try to find some interesting case studies about such guerilla marketing methods.
i think the best way to spread rumors is via the dealers. They mislead the salesmen from the headquarters. And then, they tell you what they think is classified info...