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Dark times coming for premium carmakers in German market? - 12-21-2005, 09:41 AM

Quote:
Originally Posted by Reuters
Panke also criticised the German government's plan to raise taxes on company cars driven by entrepreneurs.

"In the premium segment -- not just with us -- the share of cars used for company business is over 50 percent. If the rules are changed there, that would of course have an impact on unit sales and thus on the economy in Germany," he said.

He said BMW expected politicians to treat the matter cautiously so as not to endanger an upswing. "In any event we have to avoid a long debate over this subject because this would only make customers uncertain," he said.

It is known fact that in German market most premium cars are bought / leased by small private compnies (like GmbH), and driven by the owners. As Panke stated premium carmakers (Audi, BMW, MB, Jaguar, Porsche, etc) sold / leased over 50% off all sales in German market to such customers.
So, now the new German goverment is palnning to raise taxes on cars leased / bought in such way, meaning such customers will decrease the demand and hurt the premium market sales.

Bad prognose for all the premium carmakers - especially the German ones as Germany being their biggest single market.

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