I thought it looked magnificent in person, much much better than in pics. It looks more aggressive and more assertive than the E92(IMHO), while the E92 looks plain elegant. Another interesting observation I made is that this car looks more GT than sports car, so when Audi states this car is a GT, that's exactly what they meant. In that sense it kind of reminds me of the CL, which is a very good thing. Now all they need to do is fix the fixed window at the C pillar and make it a pillar-less design.

Magma Red looks far far better IRL than in pics. The color is so intense, so rich, it doesn't photograph well. I'd never get red on a car I'm buying personally though, looks good.