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| Lamborghini opens car dealership in Shanghai. -
11-11-2005, 11:11 AM
 Lamborghini opens car dealership in Shanghai Auto icon Lamborghini opened a dealership Tuesday in China's commercial capital of Shanghai, looking to the country's newly affluent to weather slowdowns elsewhere.
Lamborghini, owned by Germany's Volkswagen AG, says market research showed Shanghai, the country's biggest city and a virtual citadel to conspicuous consumption, to be the most promising market for its vehicles, which cost $330,000 and more.
The dealership, which is along the city's main east-west thoroughfare, will carry the company's complete model lineup, the company said in a statement.
Luxury sports cars are still way outnumbered by standard Volkswagen and Buick sedans on China's jammed city streets, but foreign luxury carmakers are still racing to boost sales. General Motors Corp. makes Cadillacs in Shanghai and European brands such as BMW and Mercedes-Benz also operate assembly lines in the country.
Fiat-owned Ferrari, VW-owned Bentley and others have set up nationwide sales networks.
Source: http://www.freep.com/money/business/...e_20051110.htm |
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